According to several social media experts, social media is for getting connected to your targeted audience, having good conversations with them and bring up conversions. Though all these facts are true and good at one side, social media platforms are more than that.
There is another powerful part of social media. It is an effective medium to boost traffic of visitors to your site.
Without spending even a penny, you can boost traffic to your site with the magic of social media.
Today, creating a dynamic website, monetizing it and having some organic links are not enough. You have to do more than that.
These are good and important but you should add a very crucial ingredient – traffic - to witness some significant profits.
Here is the list of simple formulas to attract more visitors and improve the results on social media.
Have Entertaining Content
Today, content is the king in the online market. In order to attract large number of audience, content should be engaging and fresh.
Apart from body, headlines should also be engaging. Remember, only engaging and informative content can rule the social media.
Get Started with Social Networking
In the major social media sites like MySpace, Facebook, Flickr and LinkedIn to name a few, you should sign up for a free account.
After creating an attractive profile, you will have to fill all the given spaces with comments, content, friends and images.
Excluding those who are offline, you should target those individuals who remain always online and share ideas and interests related to you, irrespective of the location.
To make social networking work for your business, building healthy relationships is the way. You should take time to spend on commenting, posting, and sharing the links of your friends across the globe.
Video Promotion
When it comes to promote your products or services, launching videos is one of the most anticipated methods among the online audience as it plays a vital role to boost traffic to a website.
You should create a professional but catchy video which can promote your site.
Make sure video is both entertaining and informative and relate to the services or products being offered by you.
Then you can submit your videos to YouTube and other video sharing channels.
Tagging Pictures
Like videos, pictures are also very popular in Google and other search engines.
Google also tracks images like content. So, you can share some images related to your site in photo bucket and Flickr.
Also appropriately tag these images with keywords which can rank your site in Google better.
Also keep in mind to have a backlink to your website.
Trade Links
If you want to advertise your website over the internet, then you can take help from blogs. Visit different blogs and exchange links or comment.
Be sure to add a backlink to your blog while leaving comments.
Be sure to comment something on another blog along with placing a link.
If you place only a link without any comment or link with few words, it can spam your link. Doing this is a huge no-no in the web world.
Get Connected With Others
With different social media sites, you may also become a member. But you cannot boost traffic to your website on your own.
You should add more friends and interact with them by taking your time.
Post, comment, share information and links with your followers and friends.
It can enhance the popularity of your site and the changes of getting followers and friends visit and reciprocate your website.
Improve Your Profile
With the help of profiles, you can know others and yourself.
This way, you should add your brand logo, work on the online profile and make your profile more informative and engaging.
A lot of ways are there to promote your profile like adding designs, colors, music and videos.
Notes & Bulletins
MySpace and Facebook come with in-built notes or bulletin features.
Within just single swoop, you can spread message to your followers and friends. By using bulletin correctly, you can easily increase the traffic to your site.
However, some excited bloggers overuse it and send notes and bulletins daily.
Due to which a lot of friends block them or remove from the list of friends.
So, keep it simple and don’t annoy your friends and use it not more than few times every month.
Add Attractive and Fun Art
If you have creative mind, then you can create some fun images or clipart and post the same on your Facebook or other social media platforms.
It won’t just enhance their interest, but also allow them to download it for free.
To drive traffic, you can use a lot of freebies which are creative and attractive to them.
Use Press Release Also
If you want to increase traffic and huge exposure to your blog or website, you can use press releases.
Create attractive and informative press releases related to your services or product and optimize your keywords on it.
An effectively written press release can drastically boost traffic to your site and improve backlinks to it.
Of course, it will help enhance page rank.
Bottom Line
Today, it is important for both business owners and marketers to market and build an online enterprise which is very profitable, by the help of the above techniques.
One best part of social media today is that it can enhance your online presence and it is ideal advertising medium which is absolutely free.
Learn so much here about social networking including How to use Linkedin for Business
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