In the case of some larger membership PLR clubs, their products are often sold by many resellers which means that chances are there are a 100 other people who have the same article ebook, audio, video or software program for sale.
As we have discussed before you can eliminate some of that competition by making edits, but marketing plays a vital role. To increase your sales, don’t wait for buyers to come to you because they might never find you.
Instead, bring them to with a well-planned marketing campaign.
Many new PLR resellers often wonder what their marketing options are and in all honesty, they are endless.
With that said, let’s go overs a few easy, affordable, and proven successful marketing tactics you can start using right away to sell Master Resale Rights ebooks or other products you have created from PLR content you have bought the license to.
- Create a sales page.
Many third-party websites allow you to sell digital products. These established sites already have a steady flow of traffic, which is nice, but they take a percentage of your sales.
For that reason, create your own sales pages, also known as a pitch page. This single page outlines your product.
If you’re selling a branded ebook, mention your name as the author, the book name, list a few excerpts, provide a detailed chapter outline, eye-catching graphics, and a payment processor. Essentially, this is what you will market.
Offer a free copy or discounts to those who provide detailed reviews.
On a sales page, you should also have customer testimonials. Let’s say you’re selling a time management software designed for small businesses.
Time management software can easily sell for $200 to $300 and it’s a wise investment for business owners, but they still want reassurance that their money is being wisely spent.
Customer reviews can give them that reassurance. As for the marketing part, you gave a free product and got a review.
Not only that, but if the reviewer truly liked the product they will generate additional interest by word of mouth.
- Google AdWords.
Google AdSense is a well-known pay-per-click program that helps content website owners make money.
They generate income each time an ad is clicked. Would you like one of those advertisements to be yours?
It can be if you create a Google AdWords account. With this program, you create an advertisement and assign it targeted keywords.
Your ads will be placed with internet search results and on applicable websites.
The fee varies, but you should know it upfront. In addition, you are only charged when your ad is physically clicked. You only pay when someone views your sales page.
You can also create a budget. If you only have $400 to invest, your campaign will automatically stop once you reach your limit.
- Affiliate program.
Content website owners not only make money through Google AdSense, but affiliate programs too.
Purchase affiliate tracking software or rely on a third-party to do the work for you.
You can provide banners, text links, or sales page templates. Those looking to make money online will handle some of the marketing for you.
For each sale they help generate, they get a flat rate commission or a percentage of each sale.
- Link exchanges.
As I mentioned earlier, Google AdWords gets your advertisements and links on other websites but it can become very costly especially if you don’t take time to learn how to use it effectively.
An inexpensive alternative is to do link exchanges. Take a similar product or service, but not your direct competition, and exchange links. They put a link up for you and you do the same.
- Online forums.
Online message boards come in a number of formats. You can find message boards for pet owners, work-at-home parents, homeschooling parents, internet marketing, and so forth. Find your targeted market.
An ebook outlining work-at-home opportunities is ideal for work-at-home and internet marketing forums. If signatures are allowed, create one.
Your link will appear underneath each of your posts. Add your sales page link to your profile. Not only is this free advertising, but it’s targeted.
- Article directories.
Article directories are websites with a collection of user-submitted articles. In exchange for the free content, you are able to place links and other resources at the end of your articles.
For your work-at-home ebook, write articles on the subject. Include a link to your sales page at the end. Not only does your article appear in the directory, but others can use it on their website or blog.
They must keep your links and resources intact. No matter who uses your articles, it’s an effective and cheap internet marketing tool.
I have a huge range of over 200 niche PLR article packs for you to select from when you are ready to start using PLR for profit.
In here you can see the Hobbies and Craft PLR content niche topic packs.
And in here you can visit the PLR article packs directory with listings of all the subject topics I have available in the store.
All my article packs also have generous bonus gifts in them too!
And my free ezine "PLR Newsflash" always has a PLR article in each edition, so be sure to sign up for it!
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